Movado Group Inc designs and sells watches under its own and licensed brands. It owns high-priced luxury brands Concord, Ebel, and Movado. It licenses brands, such as Coach, Lacoste, and Tommy Hilfiger, that it sells in the moderate-priced fashion category. Company sales are roughly evenly split between the United States and international markets. Sales are also fairly even between the company's owned luxury brands and its licensed fashion brands. The company sells most of its watches through jewelry stores and department stores. Movado sources watch components from Asia and Switzerland and uses independent manufacturers in those locations to assemble all of its watches.