Genius Brands International Inc is a content and brand management company. It’s a media company that creates and licenses animated multimedia entertainment content. The company distributes its content in all formats as well as a broad range of consumer products based on its characters. In the children's media sector, its portfolio features content with a purpose for toddlers to tweens. This content includes baby genius, rainbow rangers, Netflix llama Llama, spacepop, Warren Buffett's secret millionaire's club, Thomas Edison's secret lab and Stan Lee's cosmic crusaders. In addition, the company also act as licensing agent for certain brands, leveraging its existing licensing infrastructure.